Media Studies
Members of the Department
Miss Conere (Leader)
Miss Bready
Aims
The media plays a central role in our society and it shapes our perceptions of the world through the representations, viewpoints and messages they offer. At GCSE, we study a range of media forms in terms of a theoretical framework which includes media language, representation, media industries and audiences. The following forms are studied in depth through applying all areas of the framework: advertising and marketing, film, newspapers, television, music video and online, video games, radio, magazines, social and participatory media. The importance of the media is undeniable and its relevance to the ever changing workplace suggests that the media's importance in contemporary life is only going to increase.
KS4
This course is made up of 3 components. There are two external examinations at the end of year 12 worth 70% and the controlled assessment component is worth 30%.
Component 1 (40% external examination) Exploring the Media
Section A: Explores Media Language and Representation. This section assesses Media Language and Representation in relation to two of the following print media forms: magazines, marketing (film posters), newspapers or print advertisements.
Section B: Explores Media Industries and Media Audiences. This section assesses two of the following media forms: film, newspapers, radio, video games.
Component 2 (30% external examination) Understanding Media Forms and Products
Section A: Explores the television industry in relation to all areas of the Media theoretical framework.
Section B: Explores the music industry (music videos and online media) in relation to all areas of the Media theoretical framework.
Component 3 (30% controlled assessment)
An individual media production for an intended audience in response to a choice of briefs from the exam board, applying knowledge and understanding of Media Language, Representation, Industries and Audiences.
Career Opportunities
Jobs directly related to a Media Studies degree include:
Teacher
Digital marketer
Media buyer
Media planner
Media researcher
Music producer
Public relations officer
Runner, broadcasting/film/video
Social media manager
Television/film/video producer
Web content manager
Jobs where a Media Studies degree would be useful include:
Advertising account executive
Broadcast journalist
Editorial assistant
Event manager
Film director
Magazine journalist
Market researcher
Marketing executive
Media researcher
Photographer
Writer